Delivr DSP for independent media agencies
The DSP that onboards your client's first-party data at 85 to 97%, without LiveRamp.
Load the client's list straight into Delivr DSP, buy against it on Index Exchange supply, and see every customer you reach come back by name in the client's own CDP. No onboarder in the middle, no onboarding fee, no extra hop.
Sign up and validate the match on one client's list. The match test is free.
- Deterministic matching only
- Hashed on ingest
- Month to month, no minimum
The economics
Three numbers. Two of them are zero.
$0
SaaS
No platform fee, no seats, no license, no minimum.
$0
First-party onboarding
No onboarding fee on the client's list or whole TAM. Validating the match is free.
30%
Of media spend
Inside the media buy price, not on top. The only way we earn.
If the client's media does not run, we do not earn. See the math on one flight
93%
of Concussion Media's client list came back as named contacts in the client's CDP.
One independent agency, one client list, matched by name inside Delivr DSP.
How onboarding works
One step, not two.
Today the client's CRM file goes to LiveRamp first, then takes a second hop into the DSP, paying a fee and losing matches on the way. Delivr DSP does the onboarding itself, so the list you upload is the audience you buy.
- Client list
- LiveRamp
- The DSP
An onboarding fee, then match loss on the hop.
- Client list
- Delivr DSP
- Client's CDP
85 to 97% onboarded, no onboarding fee, names back in the CDP.
Send the list
Emails, in plain text or already hashed, or mobile numbers. Everything is hashed on ingest.
It loads at 85 to 97%
The list matches deterministically inside Delivr DSP. No LiveRamp step and no onboarding fee. The free match test shows how many people on the list we match, before a dollar of media moves.
Buy on Index Exchange supply
Display, Taboola native, and CTV with audiences in early access, from the same DSP that did the onboarding.
Names land in the client's CDP
The client's CDP pixel rides in the creative. Delivr writes back on that session ID, so each impression links a customer like a form fill.
What the client does
- Sends the list: emails, plain or hashed, or mobile numbers.
- Gives us their CDP pixel, cleared to fire from the ad.
- Adds one Delivr tag to their site.
- Approves the creative.
What comes back
- Every matched contact, by name. Not a percentage.
- The client's CDP cookie, linked to the customer record.
- The Delivr cookie, linked to both.
- The same record on every return visit.
Keep the list current
Re-sync the list on a schedule. Keep adding as the client's CRM grows, or replace it on each run so the audience mirrors the CRM exactly.
Running it from your own stack? The same activation runs through the Delivr API. Read the API recipe
Four use cases
Every customer you reached, by name, in the client's own CDP.
A CDP links its cookie to a customer only when they open an email or fill in a form. Every ad Delivr DSP serves makes that link for them. That is how 93% of Concussion Media's client list came back by name. Here is what the client does with it.
Link customers who never click
The client's CDP gets the link an email open or form fill would give it, for customers who never opened or typed anything.
Win back lapsed customers
The CDP sees which lapsed customers saw the ad and came back, by name.
Follow up while they look
A customer who saw the ad is on the client's pricing page. The CDP knows who it is, so the client's journeys can act.
Report by name
Count the customers who saw the ad and came to the site, inside the client's own CDP. Proof that lives in the client's system, not in your deck.
Clients don't leave the agency that filled their CDP.
The math on one flight
A $50,000 a month client, line by line.
What runs, what we earn and what comes back by name. Rates are from our published Pricing Schedule, 6 October 2026 edition.
| Working mediaIndex Exchange supply: display, native and CTV | $35,000 |
|---|---|
| Delivr DSP media management fee30% of the media buy price: identity, onboarding and the DSP, on its own line | $15,000 |
| SaaS, seats, licenseNone | $0 |
| First-party onboardingThe client's list, hashed on ingest | $0 |
| Third-party segmentsNone needed: the audience is the client's own list. At cost, no markup, if you add one | $0 |
| Media buy pricePre-funded per campaign, before the flight starts | $50,000 |
- The 30% sits inside the $50,000, not on top. The client's budget is the whole number.
- Media is pre-funded per campaign, before the flight starts, so the flight never runs ahead of the money.
- Your agency fee stays yours, billed the way you bill it today.
Illustrative. The $50,000 budget and the 100,000-customer list are examples; your client's numbers will differ. Read the Pricing Schedule, 6 October 2026
First-flight terms
One client. One list. One flight.
Start with the client you most want to keep. Four steps on their side, and we run the rest on our DSP.
Month to month
Cancel at the end of any month. No annual contract.
No minimum
No minimum spend. Fund one flight, and stop there if it does not earn its place.
One client to start
One list, one CDP, one flight. Add clients once the first one has paid off.
Priced like every flight
$0 SaaS, $0 first-party onboarding, 30% of media inside the buy price.
The match test is free
Validate the match on the client's list before a dollar of media moves. It is the one thing we do free.
Bring these to the first call
- Which CDP does the client run, and who owns its pixel?
- How many records are on the list: emails, mobiles or both?
- What does your current onboarder match on that list today?
- Which customers do they want back first: lapsed, active or high value?
- When does the client renew?
For the client's data and legal review
- Deterministic matching only. No modeled or probabilistic matches, no device fingerprinting.
- Plain text in, hashed on ingest.
- The client's pixel and the client's CDP. Separation between customers is in our published terms.
- Our Data Processing Agreement is published, not sent on request.
One client is enough to know.
Upload one client's list of emails or phone numbers for a free match test, and see how many people match before a dollar of media moves. $0 SaaS, $0 onboarding, 30% of media.
Trust & Compliance
Privacy-First by Design
We built Delivr.ai to prove that privacy and performance aren't a trade-off. Every identity record traces to consented, verified data. The right balance between privacy and functionality isn't a compromise. It's our architecture.
SOC 2 in progress
Our SOC 2 Type 2 audit of our security, availability, and confidentiality controls is in progress. We will publish the report on our Trust Center when we have it, and we will not claim it before then.
GDPR Programme
A completed data protection impact assessment, and data subject rights you can exercise directly from this site.
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Deterministic Data
Deterministic matches only, built from first-party and licensed sources. Opt-outs are enforced at serving time.
Data Subject Request (DSR)
Exercise your data rights under GDPR, CCPA, and other privacy regulations. Request access, correction, or deletion of your personal data.
