- 48hr
- Brief to live segment
- 100%
- Methodology documentation included
How it works
Send your brief
Tell us your audience, Trade Desk seat, target CPM, and timeline. No RFP required. A one-paragraph brief works.
We build the segment
Our team sources deterministic signals, writes the methodology statement, and prepares compliance documentation (CCPA/CPRA DPA pre-countersigned).
Segment goes live in The Trade Desk
Within 48 hours the segment appears in The Trade Desk data marketplace, refreshed weekly on Mondays. Search "Delivr" in your seat to activate.
Every build includes
No hidden deliverables.
Methodology statement
Deterministic vs. modeled breakdown, signal sources, scoring logic
Refresh schedule
Weekly, on Mondays, in The Trade Desk marketplace
Compliance docs
Pre-countersigned DPA, CCPA/CPRA opt-out certification
Reach estimate
Uniques on The Trade Desk before you commit
CPM transparency
Data CPM disclosed before segment activation
Match rate report
Post-activation match rate vs. your CRM baseline
Live in your seat on
Live on The Trade Desk and beyond.
200M+
impressions served monthly
Delivr audience segments running across CTV, OLV, Display, and PMP inventory on The Trade Desk and beyond.
25+
agency and brand partners active
Global holding companies, independent agencies, and direct brands running deterministic Delivr segments every month.
40%+
MoM growth on firmographic segments
Seniority, department, and state-level firmographic combos are among the fastest-growing segment categories in the catalog.
Common questions
Syndicated segments go live in The Trade Desk marketplace, including TTD Data Alliance, and you can also run them on DelivrDSP. For any other platform, export match keys (HEM, UID2, MAID) for custom-audience upload.
Book a 15-minute call or email a paragraph: target audience description, DSP platform, approximate reach needed, and timeline. We respond within 4 hours.
Signal source (deterministic vs. modeled), data origin (purchase records, DMV, behavioral), refresh cadence, geographic coverage, and the scoring logic used to qualify users into the segment.
Yes. We pre-countersign the DPA and include CCPA/CPRA opt-out certification. Standard compliance package ships with every custom build at no added fee.
We agree the threshold and the remedy, a rebuild or a credit, in writing before activation.
We disclose data CPM per segment before you activate. No surprises at invoice. Typical range: $0.50–$3.00 depending on category and determinism level.
Ready to send your brief?
Segment live in your DSP within 48 hours. Methodology doc and DPA included.
Or browse the segment catalog to see pre-built options.
Partners
