Resolve Post-iOS Dark Traffic
First-party pixel technology resolves 50%+ of visitors across Safari, Firefox, and all privacy tools, restoring visibility that iOS privacy changes destroyed.
COMMERCE
iOS Broke Your Attribution. We Fixed It with Identity.
Platform-reported ROAS is unreliable. Delivr.ai resolves anonymous site visitors back to individuals and connects them across paid media touchpoints. Person-level attribution that doesn't depend on third-party cookies.
The Challenge
Why E-Commerce Teams Struggle
1
iOS privacy changes made platform-reported ROAS unreliable. 60%+ of traffic is unattributable
2
Retargeting pools shrank dramatically as third-party cookies deprecate
3
Media optimization is based on incomplete data, wasting 15-25% of ad spend
4
No way to connect ad impressions to repeat purchases at the person level
- 3x
- attributed ROAS visibility
- 62%
- dark traffic resolved
- $340K
- monthly waste identified
- 28%
- retargeting efficiency gain
Capabilities
What You Get
Person-Level Media Attribution
Connect ad impressions to site visits to purchases at the individual level. See true ROAS by channel, campaign, and creative, not platform self-reported metrics.
Rebuild Retargeting Pools
Grow your retargetable audience from 5% to 50%+ of site traffic with first-party identity. No third-party cookies required.
Identify Wasted Ad Spend
Find the campaigns driving zero pipeline and reallocate budget to verified in-market audiences. Most brands find 15-25% of spend is wasted.
Ready to See It in Action?
See how e-commerce teams use Delivr.ai to resolve anonymous traffic and accelerate pipeline.
Resources
Go Deeper
Guides and strategies for e-commerce marketing teams.
Guide22 min read
The Unifying Message
Gartner measured a 59% negative impact on buying group consensus from content tailored to individuals. The Unifying Message approach answers it: one sentence that holds true for the economic buyer, the technical evaluator and the champion at the same time, the six-row brief written from it, and the hub and spoke structure that ships it.
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Technical18 min read
How the Delivr.ai Intent Pipeline Works
From trillions of raw signals to person-based intent: how we acquire data, resolve identity, parse context with LLM intelligence, and deliver the most precise intent in the market.
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Article18 min read
What Is Identity Resolution?
A deep dive into how identity resolution works: from deterministic matching and identity graphs to real-time visitor identification at scale.
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