Resolve More of Your Dark Traffic
A first-party pixel resolves 50%+ of US web traffic, strongest on Chrome, Edge, Firefox and Android. Safari and iOS limit resolution for every vendor, so expect lower rates on Apple-heavy traffic.
COMMERCE
Platform ROAS Grades Its Own Homework. Person-Level Identity Checks It.
Platform-reported ROAS is unreliable. Delivr.ai resolves anonymous site visitors back to individuals and connects them across paid media touchpoints. Person-level attribution that doesn't depend on third-party cookies.
The Challenge
Why E-Commerce Teams Struggle
1
iOS privacy changes made platform-reported ROAS unreliable. 60%+ of traffic is unattributable
2
Retargeting pools shrank dramatically as third-party cookies deprecate
3
Media optimization is based on incomplete data, wasting 15-25% of ad spend
4
No way to connect ad impressions to repeat purchases at the person level
Capabilities
What You Get
Person-Level Media Attribution
Connect ad impressions to site visits to purchases at the individual level. See true ROAS by channel, campaign, and creative, not platform self-reported metrics.
Rebuild Retargeting Pools
Grow your retargetable audience with first-party identity, resolving 50%+ of US web traffic. No third-party cookies required.
Identify Wasted Ad Spend
Find the campaigns driving zero pipeline and reallocate budget to verified in-market audiences. Most brands find 15-25% of spend is wasted.
Ready to See It in Action?
See how e-commerce teams use Delivr.ai to resolve anonymous traffic and accelerate pipeline.
Resources
Go Deeper
Guides and strategies for e-commerce marketing teams.
Guide22 min read
The Unifying Message
Gartner measured a 59% negative impact on buying group consensus from content tailored to individuals. The Unifying Message approach answers it: one sentence that holds true for the economic buyer, the technical evaluator and the champion at the same time, the six-row brief written from it, and the hub and spoke structure that ships it.
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Technical18 min read
How the Delivr.ai Intent Pipeline Works
From licensed ad impressions and pixel events to person-based intent: how we acquire data, resolve identity, parse context with LLM intelligence, and deliver intent per person.
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Article18 min read
What Is Identity Resolution?
A deep dive into how identity resolution works: from deterministic matching and identity graphs to real-time visitor identification at scale.
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Trust & Compliance
SOC 2 in progressGDPR ProgrammeCCPA and CPRA RightsDeterministic Data